原始價格：NT$320。NT$100目前價格：NT$100。
PART 1：DEVELOP A WINNING STRATEGY
1. Get Agreement Up Front
2. Involve The Experts
3. Read Between The Lines
4. Write for Your Audience
5. Focus On a Theme
6. Use Their Questions to Frame Your Benefits
7. Detail Your Qualifications
8. Draw On（借鑒） Industry Experience
9. Substantiate（具體化） Bold（大膽的） Claims
10. Use Endorsements to Make Your Case
11. Show Them How They Benefit
12. Stand Out（凸顯） As Uniquely Qualified
13. Pull The Best From Old Winners（它山之石可以攻玉）
PART 2 : BE CLEAR, CONCISE, AND ORGANIZED
14. Organize Material Exactly As They Do
15. Use Plenty Of Heads And Subheads
16. Address（專項處理） All Subquestions Individually
17. Answer It Each Time It Comes Up
18. Put It In The Appendix
19. Sound Like A Well-informed Friend
20. Stick To The Point
21. Get Rid Of Jargon（行業術語、黑話）
22. Use Lots Of White Spaces and Wide Margins
23. Insist On Perfect Grammar, Spelling, and Punctuation
24. Go To Extraordinary Lengths to Follow Instructions
已售完
He who wants to persuade should put his trust not in the right argument, but in the right word.
You don’t have to be a great writer to create a winning proposal; you just need to know how it’s done.
This book provide you with professional tips and techniques for writing proposals that will prove to your readers that you are organized, interested, easy to work with, and, above all, the best choice.
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