特價

12001010 Marketing Plan of POD (丘祺煌)

原始價格:NT$2,000。目前價格:NT$200。

PART I,  MARKET ANALYSIS
1. Marketing Definition
2. Customer Profile
3. Competition
4. Return Of Investment
5. Pricing
6. Risk
7. Conclusion

 

PART II,  MARKETING COMMUNICATION
8. Introduction
9. Marketing Strategy
10. Sales Literature
11. Advertising and Promotion
12. Public Relations
13. Trade Show

 

PART III,  SALES PLAN
14. Sales Strategy
15. Distribution Channels
16. Sales Forecast
17. Sales Budget

 

PART IV,  OPERATION PLAN
18. Operation Assumptions
19. Operational Budget
20. Break Even Analysis
21. Monetary Programs

已售完

描述

This is a real case story of going through the Marketing Plan step by step.

POD is the abbreviation of 「Personal Office Desktop」, it is a self-development software  product, used to drive all the office equipments in your office desk and conference room,  such as telephone(answering and auto-dialing-out), fax machine, scanner, printer,  OCR-to-Microsoft-Office, business-card database system,  calender and scheduling,  memorandum-signup system, meeting-convene system etc. totally 30 devices are integrated (i.e. over 120 features developed there).

額外資訊

重量 2899 公克
尺寸 032 × 28 × 8 公分
複印硬殼大型三孔夾

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