12002520 BizPlan Builder （Jill E. Kapron）

PART I  BUSINESS PLANNING BASICS
1. Why Write a Business Plan
2. Targeting Your Audience

PART II  BUSINESS PLAN FINANCIALS
3. Financial Plan Overview
4. Making Your Financial Assumptions
5. The Financial Statements in BizPlanBuilder

PART III  WRITING THE PLAN
6. Putting Your Financial Plan Together
7. Company Direction
8. Company Overview
9. Products and Services
10. Market Analysis
11. Marketing Plan
12. Executive Summary

PART IV  BUSINESS PLANNING SURVIVAL GUIDE
13. Company Overview Supplement（增補）
14. Products and Services Supplement
15. Market Analysis Supplement
16. Marketing Plan Supplement

PART V   APPENDICES
A. Sample Plan
B. 65 Ways to Finance Your Business
C. Business Plan Presentation
D. Resources